Director of Sales&Marketing 市场销售总监

Negotiable
Experience
Unlimited
Job Type
Full Time
Location
China, ShangHai
Job Description
1.
制定并执行公司整体销售与市场营销战略,统筹品牌建设、市场推广、渠道拓展及销售目标达成;
2.
负责销售团队与市场团队的组织搭建、绩效管理与人才培养,推动跨部门协同落地营销计划;
3.
深入分析行业趋势、竞争格局及客户行为,主导产品定位、定价策略及营销活动策划,提升市场份额与品牌影响力;
4.
管理年度销售预算与市场费用投入,监控关键业绩指标(KPI),定期向管理层汇报业务进展与优化建议;
5. 建立并维护重点客户、合作伙伴及渠道关系,推动大客户销售及战略性合作项目落地。 />
1. 本科及以上学历,市场营销、工商管理、经济学或相关专业优先; 2.
具备5年以上销售与市场营销复合型管理经验,其中至少3年在同等品牌集团酒店担任市场销售总监或同等职级岗位;
3. 熟悉酒店全渠道营销体系(线上+线下)、销售流程管理及团队规模化建设; 4.
具备出色的商业洞察力、战略规划能力与跨部门推动力; 5.
优秀的沟通协调能力、团队领导力与客户谈判能力,具备较强的结果导向意识和抗压能力。 class="beisen-job-desc-spacing"> As the world’s first and most global luxury
hotel brand, InterContinental Hotels & Resorts has pioneered international
travel since the 1940s, we are passionate about sharing our renowned
international know-how and cultural wisdom in truly impressive surroundings.
We all take great pride in being genuine ambassadors of the InterContinental®️
brand and to be part of the brand you will have a thirst for travel, passion
for culture and appreciation for diversity. We create inspiring experiences
for those seeking a richer perspective on the world. If you’d like to embrace
a world of opportunities, we’d like to welcome you to the world’s most
international luxury hotel brand.