Job Location:
Anantara Rasananda Koh PhanganAnantara Hotels & Resorts is a global luxury
hotel and resort brand rooted in Thai culture, with an intrinsic sense
of authentic hospitality. Inspired by the Sanskrit word meaning ‘without end’,
our spirit embodies freedom, movement, and harmony. We believe every journey
should leave a lasting impression — for our guests and for our people.
Founded in 2001 in Thailand, we have since expanded across the world,
welcoming guests in some of the world’s most captivating locales — from pristine
beaches and private islands to ancient sites and vibrant metropolises. If
you are driven by a passion for generosity, warmth and heartfelt hospitality,
Anantara offers a career without limits.
Key
Responsibilities
Content
& Social Media
(35%)
Plan,
coordinate and manage monthly social media content
for all three resorts.
Develop content concepts,
key messages, campaign priorities, resort updates
and content requirements in line with the overall marketing
direction.
Manage
and maintain the monthly content calendar
in coordination with internal stakeholders.
Write,
edit and review captions, stories,
reels and social media content prior to final approval
by the Director / Assistant Director of Marketing
Communications.
Manage day-to-day social
media posting across all platforms.
Monitor comments, direct
messages, tags, user-generated content and guest
mentions across social media platforms.
Lead community engagement
and ensure timely, appropriate
responses in line with brand standards.
Create light in-house
content when required, including captions, stories,
short-form videos and simple visual content to support
daily social media needs.
Coordinate content across
resort experiences, wellness, culinary, partnerships,
events and destination
storytelling.
Support influencer
collaborations, media visits, content shoots and brand
campaigns.
Content Production
& External Partner Coordination
(35%)
Create original content including
captions, short-form videos, stories and visual assets
to support social media, campaigns and digital
platforms.
Coordinate content shoot
schedules with photographers, videographers
and property teams.
Prepare content
requirements, shot lists, briefing notes and schedules for content
production.
Support
on-property content shoots, media opportunities
and campaign-related activities.
Work with professional
content creators to ensure all content reflects the resorts’ positioning, key
messages and luxury brand
standards.
Assist
with media and KOL stay arrangements, including coordination with reservations,
front office, F&B, spa and operations
teams.
Support brand
collaborations, PR initiatives, events
and community-focused activations that enhance brand awareness and guest
engagement.
Creative
Asset Coordination
(15%)
Coordinate with the Graphic
Designer and external creative partners to ensure
timely delivery of campaign
assets.
Support the adaptation
of existing creative materials into different formats and sizes for social
media, website, email marketing and digital
placements.
Track usage, versioning
and filing of creative materials across campaigns
and platforms.
Maintain the image
library, video library and social media content
bank.
Ensure all creative
assets follow brand guidelines and maintain
a consistent visual identity across all
channels
Brand & Marketing
Support
(15%)
Support the execution of brand,
marketing and communications initiatives across all
three resorts.
Coordinate marketing
campaigns, launches, partnerships, promotions
and resort activations in collaboration with internal teams and external
partners.
Collect updates
and information from rooms, F&B, spa, wellness,
events and operations teams to support marketing
and content planning.
Ensure all guest-facing
communications are accurate,
brand-aligned and consistent across all
channels.
Collaborate with resort
operations and corporate teams to align marketing activities with business
priorities and guest experience
objectives.
Support project
coordination, timelines, budget tracking and campaign
execution across multiple initiatives.
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