The Director of Marketing Communications
(MARCOM) is responsible for leading the overall marketing, branding,
communications, public relations, and digital marketing strategies of the hotel.
This role drives brand awareness, enhances the hotel’s image, supports revenue
generation, and ensures all marketing activities align with the hotel’s
positioning and business goals.
A little taste of your
day-to-day:
data-section-id="p52o80" data-start="469" data-end="584">Develop and execute
strategic marketing and communication plans to increase brand visibility
and market presence.
data-end="684">Oversee all advertising, promotional campaigns, media relations,
and public relations activities.
data-start="685" data-end="788">Manage the hotel’s social media platforms,
website content, digital marketing, and online reputation.
data-section-id="pf4opy" data-start="789" data-end="913">Work closely with
the Sales, Revenue, Food & Beverage, and Operations teams to support
business objectives and promotions.
data-start="914" data-end="1001">Plan and coordinate marketing campaigns,
events, partnerships, and brand activations.
data-start="1002" data-end="1114">Create engaging content including press
releases, newsletters, promotional materials, photography, and videos.
data-section-id="vtiwal" data-start="1115" data-end="1219">Maintain strong
relationships with media partners, influencers, tourism boards, and external
agencies.
data-end="1320">Monitor market trends, competitor activities, and customer
insights to identify new opportunities.
data-start="1321" data-end="1420">Ensure all branding and communication
materials comply with brand standards and hotel guidelines.
data-section-id="18hckj5" data-start="1421" data-end="1524">Manage the MARCOM
budget effectively and evaluate campaign performance through reports
and analytics.
data-end="1599">Lead, mentor, and develop the MARCOM team to achieve
departmental goals.
What We need
from you:
● Bachelor’s degree / higher
education qualification / equivalent in marketing or related field
● Four or more years of experience in
a hospitality or hotel sales and marketing setting with direct supervisory
experience over a sales team
● Strong knowledge of local
businesses and business trends required
● Must
speak local language(s)
● Other languages
preferred
What you can expect
from us:
We give our people everything they need
to succeed. From a competitive salary that rewards all your hard work to a wide
range of benefits designed to help you live your best work life – including
a full uniform, impressive room discounts and some of the best training in
the business.
Our mission is to welcome
everyone and create inclusive teams where we celebrate difference and encourage
colleagues to bring their whole selves to work. IHG Hotels & Resorts
provides equal employment opportunities to applicants and employees without
regard to race, color, religion, sex, sexual orientation, gender identity,
national origin, protected veteran status, or disability. We promote a culture
of trust, support, and acceptance.
Always welcoming different backgrounds, experiences,
and perspectives.
IHG gives every member of
the team the room they need to belong, grow and make a difference in
a collaborative environment. We know that to work well, we need to feel well –
both inside and outside of work – and through our
myWellbeing
framework, we are committed to supporting wellbeing
in your health, lifestyle,
and workplace.
So, join us and you’ll
become part of our ever-growing global family.