Join us as a Assistant Marketing & Communications
Manager in Hotel Indigo Singapore Katong and Holiday
Inn Express Singapore Katong! You’ll have ambition, talent
and obviously, some key skills. Because, for this vital role, we’re looking
for someone who can:
Develop and execute integrated marketing
communications strategies that strengthen brand positioning, drive guest
engagement, and supporting commercial objectives across Hotel Indigo Singapore
Katong and Holiday Inn Express Singapore Katong. You will be leading key
marketing initiatives spanning brand management, public relations, partnerships,
social media, and campaign execution while ensuring consistency across all brand
touchpoints.
Brand Management
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Develop and execute brand strategies
that reinforce the positioning of Hotel Indigo Singapore Katong and Holiday Inn
Express Singapore Katong.Provide creative direction for marketing
campaigns, visual assets, and brand communications.Ensure all marketing
collateral and communications adhere to brand standards
and guidelines.Work closely with internal stakeholders and external
agencies to deliver high-quality creative
output.
Public Relations &
Reputation
- Develop
and implement media relations strategies to increase brand visibility
and positive publicity. - Build and maintain relationships with media,
influencers, KOLs, and industry partners. - Prepare press releases, media
kits, and corporate communications. - Coordinate media stays, interviews,
launches, and publicity events. - Monitor media coverage, online reviews,
and brand sentiment, recommending initiatives to strengthen the hotel's
reputation.
Partnerships
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Identify, develop, and manage strategic
partnerships with brands, tourism organisations, financial institutions,
lifestyle brands, and local businesses.Conceptualise and execute
collaborative campaigns that enhance guest experiences and drive commercial
value.Manage partnership agreements, sponsorships, and campaign
deliverables while maintaining strong stakeholder
relationships.
Social Media &
Content
- Lead and execute
the social media strategy and content management for Hotel Indigo Singapore
Katong, Holiday Inn Express Singapore Katong, and the hotel's F&B
outlets. - Develop and manage content calendars aligned with brand
storytelling and business objectives. - Plan and create photography,
videography, copywriting, and creative assets across digital
platforms. - Monitor social media performance and community engagement,
optimising content to drive reach
and engagement.
Campaign
Management
- Plan and execute
integrated marketing campaigns for the hotel and its food and beverage outlets,
including seasonal promotions, festive campaigns, product launches, and dining
experiences. - Coordinate campaign timelines, creative development, media
outreach, digital marketing, and promotional activities to ensure successful
execution. - Work closely with internal teams to deliver commercially
impactful campaigns. - Monitor campaign performance and provide
post-campaign analysis with recommendations for future
improvements.
Qualifications and
Requirements
- Bachelor's
degree in Marketing, Communications, Hospitality, Business, or a related
discipline - Minimum 3 years of experience in
marketing communications, digital marketing, public relations, or hospitality
marketing. - Demonstrated experience in brand management, integrated
campaign planning and execution, media relations, and social media
management. - Strong understanding of digital marketing, content strategy,
social media trends, and integrated marketing communications. - Prior
experience in the Hospitality, Food & Beverage, Lifestyle, or Luxury sector
will be an advantage.
In return for your hard work,
you can look forward to a highly competitive salary and benefits package,
including
- Duty Meal
Allowance - Birthday Off
- Medical Benefits
- Medical &
Dental Benefits - Insurance Coverage
- 25-50% F&B Discount
at restaurants within IHG Singapore Hotels - Special Employee Rate at all
IHG Hotels worldwide - Room to Grow
Opportunities
What’s more, because your career will
be as unique as you are, we’ll give you all the tailored support you need
to make a great start, be involved and grow.
And because
the Hotel Indigo and Holiday Inn Express Katong brand
belongs to the IHG® family of brands, you’ll also benefit from all of
the opportunities that come from being part of a successful, global hospitality
company with over 7000 hotels in over 100 countries around the world.
