Director of Sales and Marketing
Negotiable
Location
Switzerland, Uri
Job Description
Your day
to day
style="color: rgb(13, 13, 13); font-family: Arial;">People
•Manage daily sales activities, plan
and assign work ensuring you always have the right staffing numbers
style="font-family: Arial;">•
style="color: rgb(13, 13, 13); font-family: Arial;">Develop your team and improve their performance through coaching
and feedback, and create performance and development goals for colleagues -
recognise good performance
•Train colleagues to make sure they hit
hotel revenue goals to the standards we expect and have the tools they need
to work effectively
•Drive a great working environment
for teams to thrive – connect departments to create sense of one team
style="font-family: Arial;">•
style="color: rgb(13, 13, 13); font-family: Arial;">Interact with outside contacts: guests, vendors, and other contacts
as needed
•Develop and maintain great working
relationships with key clients and outside contacts to increase revenue
style="font-family: Arial;">•
Financial
•
style="font-size: 12pt;">Hit all personal/team sales goals and maximise
profitability
•
style="font-size: 12pt;">Help prepare the departmental budget and financial
plans including the hotel marketing plan
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style="font-size: 12pt;">•Create and implement sales plans
that drive measurable incremental occupancy, increase average rates, increase
volume, food and beverage and banquet sales
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style="font-size: 12pt;">•Produce monthly reports and sales
forecasts to analyse current/potential market and sales trends, coordinate
activities to increase revenue and market share and monitor performance
to ensure actual sales meet or exceed established revenue plan
style="font-family: Arial;">•
style="color: black; font-family: Arial;">Review
monthly reports and sales forecasts to analyse current/potential market
and sales trends, coordinate activities to increase revenue and market
share and monitor performance to ensure actual sales meet or exceed established
revenue plan
•
style="font-size: 12pt;">Create and develop special events and sales blitzes
to showcase the hotel to potential clients. Attend trade shows and major market
events locally and nationally to promote new business and increase sales
and marketing opportunities for the hotel
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style="color: black; font-family: Arial;">Guest Experience
•Provide guests
with information (example: loyalty programmes, area attractions, restaurants,
facility information) to enhance guest experience
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style="font-size: 12pt;">•Schedule conventions and/or business
group activities at the hotel and coordinate with other hotel-level departments
to facilitate services agreed upon by the sales office and prospective
clients
style="font-family: Arial;">•
style="color: black; font-family: Arial;">Communicate to appropriate departments all pertinent information
requirements and special needs for arriving VIP’s, large groups, and other key
guests
style="font-family: Arial;">•
style="color: black; font-family: Arial;">Lead
marketing efforts to up sell guests on hotel services, offerings, and
amenities
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Responsible Business
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•Work closely with key
business leaders, officials, and representatives of local community groups
within the city to ensure constant high-profile exposure for
the hotel
•
style="font-size: 12pt;">Effectively communicate and market aspects of the hotel
that are sustainable or “green” and use information to gain new business
opportunities
•
style="font-size: 12pt;">Work with advertising agencies, consulting firms,
and vendors to maximise advertising investments and ensure ads represent
brand identity
•
style="font-size: 12pt;">Raise the awareness and reputation of your hotel
and the brand locally – occasionally acting as hotel representative for media
related enquiree
•
style="font-size: 12pt;">Identify improvements to marketing activities
and overall hotel sales performance and work with other departments
style="font-family: Arial;">•
style="color: black; font-family: Arial;">Ad-hoc
duties – unexpected moments when we have to pull together to get a task
done
style="color: black; font-family: Arial;">Accountability
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This is the top sales and marketing job
in a large, luxury, resort, or major flagship hotel. Hotel may have multiple
sites and facilities, high-volume catering and/or convention facilities, and
a large number of VIP and special service guests. May manage a large number
of professional level and administrative sales, catering, and/or convention
employee
style="color: rgb(232, 83, 42); font-family: Arial;">What we need
from you
•
style="font-size: 12pt;">Bachelor’s degree / higher education qualification /
equivalent in marketing or related field
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baseline; word-break: normal;">
style="font-size: 12pt;">•Five or more years of experience in
a hospitality or hotel sales and marketing setting with direct supervisory
experience over a sales team
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