Marketing Intern | InterContinental Cascais-Estoril

The Marketing Intern will assist in the development
and execution of marketing strategies to increase brand awareness and drive
revenue for the hotel’s rooms, restaurants, and event spaces. You will help
bring the IHG brand to life by creating engaging content, managing digital
platforms, and supporting promotional events.

Key Responsibilities:

1. Content Creation & Social Media

• Support
  the management of the hotel’s social media profiles (Instagram, Facebook,
  LinkedIn, TikTok).
• Capture high-quality photos and videos of
  the property, food dishes, and events for promotional use.
• Assist
  in drafting engaging copy for social media posts, newsletters, and blog articles
  in English.

2. Digital Marketing &
E-Commerce

• Assist in updating the hotel’s website content
  and ensuring third-party booking sites (OTAs) have current images
  and descriptions.
• Monitor online guest reviews on platforms like
  TripAdvisor and Google, drafting professional responses.
• Support SEO
  (Search Engine Optimization) efforts and track the performance of digital ad
  campaigns.

3. Public Relations & Events

• Assist in organizing and hosting media visits, influencer stays,
  and local community events.
• Help maintain a database of local media
  contacts, partners, and VIP clients.
• Monitor press coverage and assist
  in preparing monthly marketing reports for the corporate office.

4.

Brand Standards & Collateral

• Ensure all in-house
  signage, menus, and brochures align with IHG’s global brand guidelines.


• Coordinate with graphic designers or printers for the production
  of marketing materials.