JOB
SUMMARY
- Support the execution of Select
Service and Midscale brand strategies, initiatives, and standards across APEC.
- Partner with regional, area, and hotel teams to drive
consistent brand delivery, operational excellence, and guest experience.
- Drive brand operations through the development,
governance, and continuous enhancement of brand and hotel standards, partnering
with hotel teams to ensure brand compliance and operational
readiness. - Contribute to multi-brand projects,
activations, communications, and stakeholder engagement initiatives.
- Ensure brands remain clearly differentiated through
distinct positioning, products, experiences, and standards.
- Collaborate cross-functionally to deliver brand-aligned solutions
and support strategic priorities. - Facilitate training
and communications to strengthen understanding of brand standards, positioning,
and
programs.
SCOPE
Responsible
for the management of Select and Midscale brands; as determined by
the Director
- Key project facilitation and integration
across APEC - Support Liaison between global/continent Brand
and regional operations
CANDIDATE PROFILE
Education and Experience
- Prior hotel operations experience is strongly
preferred - Three or more years of property‑level
experience is an advantage. - Exposure to working
with multiple hotel brands is beneficial. - Experience
coordinating projects to ensure work is delivered on time and within
budget - Hands‑on experience supporting projects
with agencies, vendors, or strategic partners. - Strong
presentation and communication skills, with the ability to help develop clear,
compelling presentations. - Proven ability to work
effectively with cross‑functional teams to support business priorities.
- Demonstrated capability to support complex projects
from planning through successful execution. - Ability
to problem‑solve, think creatively, and help drive speed‑to‑market solutions.
- Strong organizational skills, with the ability to manage
multiple projects at once and work under tight timelines.
- Experience collaborating with teams, vendors, or customers in remote
locations or across multiple time zones. - Strong team
player who can build relationships and collaborate across disciplines.
- English proficiency required;
proficiency in another Asian language (written and spoken) is strongly
preferred.
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CORE WORK ACTIVITIES
Managing
Projects and Priorities
- Execute assigned
components of the brand team’s priorities and deliver expected outcomes
independently. - Ensure all presentations and materials
reflect the brand tone of voice with clear, concise, and compelling writing.
- Collaborate with team members and provide support when
needed to help complete assignments on time. . - Apply
creative and practical thinking to help develop, plan, and implement new brand
programs or initiatives. - Recommend improvements
to strengthen the effectiveness of existing processes or programs.
- Understand and help meet the needs of key stakeholders involved
in brand management work. - Support the achievement
of performance, budget, and team
goals.
Operations &
Culture
- Manage regular communication
on brand operations updates and brand standards for the field and hotels.
- Work closely with properties and regional/area operations
teams to support consistent implementation of brand standards, procedures,
and programs. - Coordinate and share brand updates
and brand education with hotel and above-property teams.
Brand Strategy &
Planning
- Assist in communicating brand
strategy, product positioning, and implementation guidance across teams.
- Support the dissemination of brand standards to Brand
Management Leaders, GMs, Operations Leaders, and other audiences.
- Act as a brand standards advocate, helping reinforce compliance across
the continent.
Brand Performance &
Development
- Support the rollout
of global brand operation strategies while ensuring alignment with APEC
and market-specific needs. - Assist with the localization
and implementation of new brand initiatives in APEC.
- Partners with brand leads and operations team to ensure on-brand
products and guest journey elements are delivered.
- Monitor brand performance indicators (e.g., guestVoice, MI
Healthcheck) and work with cross-functional teams to recommend follow-up actions
aligned with brand and continent
goals.
Operations &
Culture
- Manage regular communication
on brand operations updates and brand standards for the field and hotels.
- Work closely with properties and regional/area operations
teams to support consistent implementation of brand standards, procedures,
and programs. - Coordinate and share brand updates
and brand education with hotel and above-property teams.
- Support onboarding processes and scheduling for General Managers
and key stakeholders.
Style &
Design
- Provide support and guidance
on operational design aspects tied to the branded guest journey (e.g., sensory
elements, look books). - Engage with ADOPS, Regional
Operations Leaders, and hotel teams to support
execution.
MANAGEMENT COMPETENCIES
Leadership
- Adaptability - Maintains performance level under pressure or when
experiencing changes or challenges in the workplace.
- Communication - Conveys information and ideas to others in
a convincing and engaging manner through a variety of methods.
- Problem Solving and Decision Making - Identifies and understands
issues, problems, and opportunities; obtains and compares information
from different sources to draw conclusions, develops and evaluates alternatives
and solutions, solves problems, and chooses a course of action.
- Professional Demeanor - Exhibits behavioral styles that convey
confidence and command respect from others; makes a good first impression
and represents the company in alignment with its
values.
Managing
Execution
- Building and Contributing to Teams -
Participates as a member of a team to move toward the completion of common goals
while fostering cohesion and collaboration among team members.
- Driving for Results - Sets high standards of performance for self
and/or others; assumes responsibility for work objectives; initiates, focuses,
and monitors the efforts of self and/or others toward the accomplishment goals;
proactively takes action and goes beyond what is required.
- Planning and Organizing - Gathers information and resources required
to set a plan of action for self and/or others; prioritizes and arranges work
requirements to accomplish goals and ensure work
is completed.
Building
Relationships
- Coworker Relationships -
Interacts with others in a way that builds openness, trust, and confidence
in the pursuit of organizational goals and lasting relationships.
- Customer Relationships - Develops and sustains relationships based
on an understanding of customer/stakeholder needs and actions consistent
with the company’s service standards. - Global Mindset -
Supports employees and business partners with diverse styles, abilities,
motivations, and/or cultural perspectives; utilizes differences to drive
innovation, engagement and enhance business results; and ensures employees
are given the opportunity to contribute to their full
potential.
Learning and Applying Professional
Expertise
- Applied Learning - Seeks and makes
the most of learning opportunities to improve performance of self and/or
others. - Business Acumen - Understands and utilizes
business information to manage everyday operations and generate innovative
solutions to approach business and administrative challenges.
- Technical Acumen - Understands and utilizes professional skills
and knowledge in a specific functional area to conduct and manage everyday
business operations and generate innovative solutions to approach
function-specific work challenges. - Brand Management -The
ability to generate brand strategies that create brand recognition
and differentiation and ultimately have a positive impact on customer
relationships and business profitability. - Proficiency
in basic computer skills is a prerequisite, with a demonstrated technical acumen
in project management being highly desirable. - Exceptional
communication and interpersonal skills, enabling effective collaboration
and seamless liaison with diverse stakeholders.
Marriott International is the world’s largest hotel company,
with more brands, more hotels and more opportunities for associates to grow
and succeed. Be where you can do your best work, begin your
purpose, belong to an amazing global team, and become the best
version of you.