Assistant Sales Manager

JOB SUMMARY

Assists the property’s Banquets/Catering Department in the property's
reactive and proactive sales efforts with a focus on group and catering
accounts. The position contributes to achieving revenue goals and the financial
performance of the department. Assists in implementing the brand’s service
strategy and applicable brand initiatives in all aspects of the sales process.
Position supports the administrative processes associated with the pre-event
and post-event phases of an event and the associated transitions between all
event phases. Assists the seamless turnover from sales to operations and back
to sales while consistently delivering a high level of service.

Ensures the team maximizes revenue opportunities by up-selling and accurately
forecasting (catering and group rooms) all events.

CANDIDATE PROFILE

Education
and Experience

• High school diploma or GED; 2 years experience
in the sales and marketing, guest services, front desk, or related professional
area.

OR

• 2-year degree from an accredited university in Business
Administration, Marketing, Hotel and Restaurant Management, or related major;
no work experience required.

CORE WORK
ACTIVITIES

Maximizing Revenue & Managing
Profitability

• Solicits/books local catering business
and develops group business.

• Assists in completing and distributing
catering sales revenue and operation budgets and revenue forecasting.

•
Tracks booking goals on a weekly basis and compiles incentive reports
for distribution to catering leaders.

• Ensures that booking guidelines
are followed and that catering leaders are maximizing space and revenue.

• Supports management team in creating and implementing a catering
sales/marketing plan addressing revenue, customers and market.

Managing Sales Activities

• Assists with selling,
implementation and follow-through of catering promotions.

• Executes
and supports the operational aspects of business booked (e.g., generating
proposal, writing contract, customer correspondence).

• Sells menu items,
beverages, wines, and facilities including destination services, business
center, and audio-visual services.

• Demonstrates knowledge
and proficiency of how and when to impose deadlines and delegate tasks.

•
Ensures catering leaders are generating lost business reports.

• Manages
the catering sales efforts for the property including local and group/catering
business.

• Distributes catering and group contracts before group
arrival.

• Understands competitor offerings and effectively sells against
them.

Providing Exceptional Customer
Service

• Interacts effectively with guests/clients, sales
and kitchen, vendors, competitors, local community, catering associations
and other property departments in order to ensure guest satisfaction.

•
Supports company’s customer service standards and property’s brand
standards.

• Participates in and practices daily service basics of
the brand.

• Executes exemplary customer service to drive customer
satisfaction and loyalty by assisting the customer and ensuring their
satisfaction before and during their program/event.

• Serves the customer
by understanding their needs and recommending the appropriate features
and services that best meet their needs and exceed their expectations, while
building a relationship and loyalty to the company.

• Gains understanding
of the property’s primary target customer and service expectations; serves
the customer by understanding their business, business issues and concerns,
to offer better business solution both prior to, and during
the program/event.