Director, Associate UX – Revenue Strategy
Negotiable
Location
Liberia, Maryland
Job Description
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JOB SUMMARY
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The Director, Associate UX – Revenue Strategy
reporting to the VP, Experience Design + Innovation within the Business
Transformation Office, plays a critical role in creating industry-leading
associate-facing (employee, owner- and franchise-facing) digital experiences
across the full portfolio of Marriott brands. The ideal candidate must be able
to think strategically, obsess about the associate and implement at scale, all
while fostering cohesion across the customer and associate journey.
The ideal candidate has experience
rooted in an empathetic understanding of both the associate’s physical
and digital environments and where the two connect/overlap. The Director leads
the design of on-property user experiences, with a keen focus on data-driven,
best-in-class product design from both the travel industry and other key
disruptors/innovators (think mobile, Web, voice, etc.). This UX leader advances
digital experiences that deliver on both revenue conversion and emotional
engagement to foster loyalty. Acts as a senior thought partner to Product
and Domain leadership, influencing product vision, roadmap sequencing,
and experience-driven prioritization decisions across the Revenue Strategy
portfolio.
This role serves
as the Design Lead for the Revenue Strategy domain, partnering closely
with Product, Revenue Management, Data, and Technology leaders to translate
revenue strategy into intuitive, decision-centric product experiences.
The Director provides design leadership across multiple products within
the domain, with a particular focus on Adaptive Pricing and Inventory and Yield,
ensuring experiences work together as a cohesive system rather than independent
tools.
A strong portfolio
is critical. Your portfolio should showcase experience in UX and interaction
design, particularly highlighting simplicity and ease of use. Diversity
of projects is as important as curation to choose a solid collection
of outcomes. Candidates should be prepared to discuss their role in leading
and executing the work included in the portfolio.
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CANDIDATE PROFILE
Education and Experience
Required
- 8+
years experience in digital product design, 5+ as a manager, with demonstrated
leadership experience across platforms
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- 4-year undergraduate degree,
with bachelor’s degree in relevant discipline, or equivalent experience
- Demonstrated success
in end-to-end UX design for specific digital products; ideally
with associate/employee-facing and/or enterprise products
- Solid background/understanding
of UX, design thinking, methodology, and design operations; passion
for DesignOps and how to build, scale, train, and refine teams, tools,
and processes/deliverables
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- Proven experience delivering concepts,
user flows/ journeys, wireframes, prototypes, etc. across platforms (desktop,
mobile web, app, etc.) with inclusivity in mind
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- Provides oversight and direction
to achieve a cohesive user experience that fosters synergy between the digital
and physical experience
- Understands and advocates for associate needs and how those manifests
through digital experiences
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- Promotes UX best practices drawn from
a variety of disciplines (within and beyond hospitality)
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- Proactively maintains a keen focus
across product areas to ensure journey-wide synergy
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style="margin:0px;padding:0px"> - Communicates through appropriate
visuals and deliverables
- Oversees the design work with resources both internal to Marriott
and external
Education and Experience
Preferred
- Demonstrated strong presentation, negotiation, and persuasion skills
- Demonstrates
self-confidence, energy, and enthusiasm in leading and influencing teams
- Is adept
at explaining complicated concepts through clear visuals to facilitate
understanding across the organization
style="margin:0px;padding:0px"> - Proven ability to lead and work
with cross-functional teams in support of specific business priorities, work
well with counterparts from various business functions, and influencing work
of counterparts without direct reporting accountability, through strong
interpersonal skills
- Demonstrated ability to deliver results under challenging conditions,
breaking complexity into understandable chunks, bringing ambiguity into focus
- Ability
to solve problems quickly, think creatively, and drive speed-to-market delivery,
while optimizing outcomes
style="margin:0px;padding:0px"> - Strong grounding in general usability
and transactional design best practices
style="margin:0px;padding:0px"> - Demonstrated success in managing
large-scale, omni-channel digital platform design and development initiatives,
ideally for a major, large-scale global digital app, web site, or other digital
product within the commerce or travel space.
style="margin:0px;padding:0px"> - Experience with Agile / SAFE
development methodologies preferred
style="margin:0px;padding:0px"> - Experience working with and managing
offshore resources preferred
style="margin:0px;padding:0px"> - Proficency manageing and contributing
to the evolving design system
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CORE WORK ACTIVITIES
style="margin:0px;padding:0px"> Goals
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style="margin:0px;padding:0px"> - Sets and maintains personal development
goals and works with leadership to set team goals
style="margin:0px;padding:0px"> - Helps direct reports with setting
and maintaining personal development goals and provides feedback on progress
to goals through review process
style="margin:0px;padding:0px"> - Provides discipline expertise
and leadership to help meet department and company goals and KPIs
style="margin:0px;padding:0px"> Managing Work, Projects,
and Policies
- Meets deadlines once agreed upon; ensures teams and directs also meet
deadlines
- Provides regular status updates through appropriate channels
- Successfully leads multiple
tracks of work at once
- Works based on priorities and ensures teams and direct reports
are clear on their own priorities
style="margin:0px;padding:0px"> - Accepts critique and critiques work
of others in a helpful and professional manner
style="margin:0px;padding:0px"> - Communicates in a timely
and appropriate manner
Executing
and Supporting Design
- Produces sketches, wireframes, personas, journey maps, flows, designs,
motion specs, prototypes and/or presentations as needed to communicate
experience design
- Produces both innovative high-level design concepts as well
as development-ready designs with specifications
style="margin:0px;padding:0px"> - Ensure a quality experience on live
digital products by participating in the user acceptance testing process
- Employ prototyping,
user testing and research to inform your design work and thinking
- Present and clearly
communicate design solutions and rationale
style="margin:0px;padding:0px"> - Engage in critiques as well as share
new learnings and case studies
style="margin:0px;padding:0px"> - Manage and contribute to the evolving
design system
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style="margin:0px;padding:0px"> - Challenge existing processes with new
ways for the team to be more effective
style="margin:0px;padding:0px"> - Create and maintain design
documentation
Revenue
Strategy Design Leadership
- Shape and evolve the experience vision for Revenue Strategy products,
aligning design decisions across the domain, supporting OKRs and economic
outcomes
- Lead
design thinking for complex Revenue Strategy decisions, balancing usability
with analytical rigor
- Ensure experiences across products reflect a shared mental model
for how revenue decisions are made
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leaders to influence roadmaps, prioritization, and tradeoff decisions
- Leads work done by both internal associates and external vendors
- Manages vendor
relationships
- Provides oversight and leadership for multiple tracks of work, providing
quality feedback to both internal associates and vendor resources to move design
work forward
- Thinks and works at both the strategic and executional levels; sees both
the “forest” and the “trees” and guides teams accordingly
style="margin:0px;padding:0px"> Demonstrating and Applying Discipline
Knowledge
- Where appropriate, communicates through rapid hand sketched interfaces
and flows rather than more time-consuming deliverables.
style="margin:0px;padding:0px"> - Provides subject matter expertise
on key functional systems to help shepherd strategic initiatives from idea
to feasible implementation
style="margin:0px;padding:0px"> - Provides subject matter expertise
on Associate Experience including associate needs and interactions to ensure
optimal infusion throughout digital products
style="margin:0px;padding:0px"> - Provides information architecture /
user experience / visual design oversight through review and critique for all
products to promote a cohesive user experience
style="margin:0px;padding:0px"> - Produces both innovative high-level
design concepts / strategy visualizations as well as development-ready designs
with specifications
- Partners closely with the Customer User Experience to ensure continuity
across Customer and Associate channels, where applicable.
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style="margin:0px;padding:0px"> - Works collaboratively with other
sub-disciplines in User Experience as well as other teammates across
the organization
- Keeps skills up-to-date on industry trends and applies new knowledge to job,
identifying strategic opportunities for competitive advantages through
those findings
Measurement
and Analytics
- With an evidence-based mindset, stay focused on continuously improving
and re-evaluating the best business and user experience solutions across all
channels and products
- Comfortable with multiple qualitative and quantitative research
methods, like surveys, usability testing, multivariate testing, A/B testing,
etc.
- Ability
to take qual/quant dashboards/results and translate into an actionable design
strategy
- Uses
tracking, metrics, segment data, and user research to inform design decisions
- Collaborates
with product managers to ensure priorities align with business objectives
and KPIs
- Uses
various user research methodologies to get design feedback and iterates designs
based on findings
- Breaks down designs into options/variables for A/B or multi-variate testing
style="margin:0px;padding:0px"> Demonstrating and Applying Technical
Knowledge
- Understands web technologies and principles— like responsive design,
front-end markup and libraries such as HTML, CSS, JavaScript, jQuery and Ajax
methods, plus Content Management Systems, Web Services, Salesforce, and APIs—and
uses this knowledge in collaboration with developers
style="margin:0px;padding:0px"> - Understands underlying technologies
behind guest communications (email and chat), guest services (check-in/out,
service requests, shuttle service), venue applications (dining, spa, golf),
guest room entertainment, smart screens, property portal and internet services,
etc. and uses this in collaboration with developers and operations teams working
on related business processes
style="margin:0px;padding:0px"> - Expertise level understanding of design
tools such as Figma, Sketch and Invision DSM and uses this knowledge
in extending and maintaining a Design System
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and applies new knowledge to job
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style="margin:0px;padding:0px"> Additional Responsibilities
- Works and leads
independently with minimal supervision, but knows when issues should
be escalated to manager
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style="margin:0px;padding:0px"> - Foster relationships with key partners
within and beyond the digital space
style="margin:0px;padding:0px"> - Presents work with clarity
and confidence; explains complex matters so that others can understand
- Uses appropriate
communication mechanisms (i.e. in-person conversation, Microsoft Teams chat,
email, phone call) for each situation
style="margin:0px;padding:0px"> - Demonstrates self-confidence, energy
and enthusiasm
- Performs other reasonable duties as assigned by manager
At Marriott International, we are dedicated
to being an equal opportunity employer, welcoming all and providing access
to opportunity. We actively foster an environment where the unique backgrounds
of our associates are valued and celebrated.
Our greatest strength lies in the rich blend of culture, talent, and experiences
of our associates. We are committed to non-discrimination on any protected
basis, including disability, veteran status, or other basis protected
by applicable law.
All positions offer a 401(k) plan, stock
purchase plan, discounts at Marriott properties, commuter benefits, employee
assistance plan, and childcare discounts. Benefits are subject to terms
and conditions, which may include rules regarding eligibility, enrollment,
waiting period, contribution, benefit limits, election changes, benefit
exclusions, and others. Click
href="https://life.marriott.com/wp-content/uploads/2025/09/benefitsoverviewp_2025edits_8.19.25.pdf"
rel="nofollow" target="_blank">here to learn more.
Full-time positions also offer coverage for medical, dental,
vision, health care flexible spending account, dependent care flexible spending
account, life insurance, disability insurance, accident insurance, adoption
expense reimbursements, paid parental leave and educational assistance.
Washington Applicants Only: Employees
will accrue paid sick leave, 0.077 PTO balance for every hour worked and
be eligible to receive a minimum of 9 holidays annually.
Marriott HQ is committed to a hybrid work environment
that enables associates to Be connected. Headquarters-based positions
are considered hybrid, for candidates within a commuting distance to Bethesda,
MD; candidates outside of commuting distance to Bethesda, MD will be considered
for Remote positions.
Marriott International is the world’s largest
hotel company, with more brands, more hotels and more opportunities
for associates to grow and succeed. Be where you can do your best work,
begin your purpose, belong to an amazing global team,
and become the best version of you.
We have an extraordinary portfolio of brands, with over 9,700 hotels and resorts under more than 30 preferred brands in the industry, covering 143 countries and regions, offering a richer selection for you to feel, experience, and explore the world.