Brand & PR Manager

Negotiable
Experience
Unlimited
Job Type
Full Time
Location
Spain, Barcelona
Job Description

Company Description

The
Hoxton Poblenou in the city of Barcelona is our 11th Hoxton. The hotel boasts
240 bedrooms of different sizes, a large restaurant Four Corners with The Slice
shop and La Bodega, a rooftop pool and our taqueria Tope, a bright and airy
lobby, a multi-functional basement events space and The Apartment (our unique
meetings & events concept).Â


Job
Description

We are looking for an experienced Brand & PRÂ
Manager to join our team and play a crucial part in creating the most
exciting, vibrant and culturally connected destination in the city with two
packed out restaurants and bars and a lively all-year events programme.Â

Reporting to the General Manager, you’ll lead our communications
and partnership strategy, you’ll build incredible relationships with our
Hox Friends community, you’ll act as the guardian of brand values, andÂ
you’ll be the curator of the guest experience and a series of programming &
partnerships. You’ll constantly be looking for opportunities to improve
the experience for guests and locals – from the tiny day-to-day details to
the newsworthy big ideas, you’re always-on, spotting issues and opportunities
and coming up with creative ideas, partnerships, offers and packages
to encourage people to choose The Hoxton in Poblenou. Â

What you’llÂ
do…Â

  • Ensure the hotel, our restaurants and bars and our event
    spaces are embraced and visited by locals, nationals and internationals
    alike.Â

  • Drive innovative thinking that delivers
    on brand and business goals – ensuring The Hoxton is a hotspot, whetherÂ
    that’s for somewhere to work, eat, drink, rest or play.Â

  • Create a strong and vibrant lobby culture to attract
    guests and make them loyal to the brand. Â

  • Develop
    The Hoxton’s mains restaurants Four Corners and Tope as strong locals F&B
    destinations. Â

  • Generate content and manage our local
    restaurant social media channels with strategic input from our central comms
    team and support from a brand coordinator and potentially from an agency.Â

  • Create a strong, smart and creative programming
    to develop La Cava space along with strong local or global partnerships.Â

  • Own and manage our local PR strategy, working with
    the Head of Communications/Marketing for The Hoxton to ensure the hotel,
    restaurants, bars and event spaces are always top of mind for media andÂ
    influencers;Â as well as driving awareness of other Hoxton properties and hotels
    to the Spanish media market.Â

  • Build a community
    of loyal Hox guests and fans – Hox Friends, Social Influencers, localÂ
    professionals and opinion leaders - who support our communications strategy
    by constantly talking about and visiting The Hoxton and our restaurants.Â

  • Develop local partnerships and activations in the hotel
    and city that reach new audiences, spread the word and help to position
    the brand in a new market.Â

  • Be responsible for local
    communications including writing and creating emails and delivering local
    content for our editorial platform, The Localist on The Hoxton website.Â

  • Deliver against the room and restaurant/bar commercial
    targets and work closely with the F&B, sales and revenue teams on ideas,
    offers and packages to achieve them.Â

  • Own the guest
    journey (Hotel, F&B, The Apartment), ensuring every touch point (touch, see,
    hear, feel) is on brand and delivering personal and innovative experiences.Â

  • Manage the local annual marketing and graphic design
    budgets, working with the GM to plan, track and manage all spend.Â

  • Create design briefs for any and all local collateral
    and campaigns to submit to our central Ennismore graphic design team.Â


class='jobad-qualifications'>Qualifications

What we’re looking
for…Â

  • Someone proactive and creative and able to work
    independently but likes being sociable & collaborative too.Â

  • Must be fluent in Spanish and English, additionalÂ
    languages will be highly valuable.Â

  • A creative thinker
    who has a track record building lifestyle brands but also delivering business
    results in the Spanish market.Â

  • Ability to work across
    the entire marketing mix, with loads of PR experience and a little black book
    of media contacts.Â

  • Someone who can not only make
    cultural partnerships happen or pull-off talked about events but can also think
    strategically about tactical marketing ideas to drive bookings & covers.Â

  • A great communicator who can copywrite and manage
    local social media channels and email databases, growing them to become vital
    comms channels for us to talk to our fans & audience.Â

  • Experience and connections in Barcelona’s foodie
    scene with the ability to build awareness, reputation and hype for our
    destination restaurant so it is buzzing from morning to night, every day.Â

  • A personal network of strong local and international
    contacts in industries such as art, design, fashion, music, tech, wellness
    who will be Hox Friends, brand partners and regular guests at The Hox.Â

  • Someone who will collaborate really well with our
    central Ennismore teams, including graphic design, digital marketingÂ
    and communications.Â

  • A conceptual, out-of-the-box
    thinker, who makes brave choices and inspires others to do the same.Â

  • You’re looking for a place where you can be you:
    no clones in suits for us.Â

  • You’re not precious.
    We leave our egos at the door and help get things done.Â

  • You’re up for doing things differently and trying
    (almost) everything once.Â

  • You want to be part of
    a team that works hard, supports each other and has fun along the way.Â


Additional
Information

Sus datos serán tratados por The Hoxton, Poblenou
(Middlebury Invest, S.L.) para posibilitar su participación en nuestro proceso
de selección. Puede solicitar información adicional acerca del referido
tratamiento o sobre el ejercicio de sus derechos, entre otros, de acceso,
rectificación, supresión, oposición o portabilidad dirigiéndose a: TheÂ
Hoxton, Poblenou, Avda.

Diagonal, 205. 08018 Barcelona o a data@ennismore.com.Â