About the Job
As the Social Media Manager, you
will play a key role in driving the digital presence, guest engagement,
and brand visibility of Mandarin Oriental, Bangkok's award-winning restaurants,
and bars. Working closely with Food & Beverage, Communications, Digital
Marketing, Creative teams, and external partners, you will lead the planning
and execution of integrated social media strategies that strengthen brand
awareness, enhance guest engagement, and support commercial objectives.
This role combines creativity, storytelling, and analytical thinking,
with a strong focus on content creation, community management, paid social
media, and performance optimization. You will bring our distinctive dining
and bar experiences to life across multiple digital platforms while ensuring
alignment with Mandarin Oriental's luxury positioning, brand standards,
and legendary service excellence.
Key
Responsibilities
- Develop and execute organic and paid
social media strategies for Mandarin Oriental, Bangkok's restaurant and bar
brands, while managing the hotel's LINE Official Account. - Create,
publish, and optimize engaging content across multiple platforms, including
posts, Stories, Reels, videos, and digital campaigns. - Manage community
engagement, social advertising, performance analysis, and reporting to drive
brand awareness, guest engagement, and business results. - Collaborate
closely with Food & Beverage, Marketing, Creative, Operations, and external
partners to ensure all communications reflect Mandarin Oriental's luxury brand
standards and unique outlet identities.
As a Social Media Manager, We Expect You to Have
- Bachelor’s degree in marketing, Communications, Digital Media, or a related
field, with at least 5 years of experience in social media or content marketing
and 2 years in a managerial or senior specialist role. - Proven
experience developing and managing multi-platform social media strategies
for hospitality, lifestyle, luxury, or premium consumer brands. - Strong
content creation, copywriting, storytelling, and social media analytics skills,
with the ability to translate data into actionable insights. - Creative,
trend-aware, and highly organized with a strong understanding of luxury brand
aesthetics and digital best practices. - Excellent communication,
stakeholder management, and collaboration skills, with the confidence to work
cross-functionally and lead projects independently. - Fluent in English;
Thai language proficiency is an advantage.
Our commitment
to you
- Learning & Development. Your success is our success.
We craft unique learning and development programmes for various stages in your
career so that you grow, continuously. - MOstay.
When you work as hard as our colleagues do, it’s important to take time off.
As a member of the #MOfamily, you can stay with us wherever you go in the world.
The MOstay programme offers complimentary nights and additionally attractive
rates on rooms for you and your loved ones. - Heath & Colleague Wellness.
Finding the right work-life balance is important. Your wellbeing matters to us.
A variety of health benefits and wellness programmes are offered to all our
colleagues, globally. - Retirement Plans. When you show commitment to
us, we reciprocate. We offer different retirement plans depending on the length
of your service and your role. - Medical Benefits and Group
Insurance - Hotel Gym
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