Assistant Marketing Manager

ASSISTANT MARKETING MANAGER

Mandarin Oriental, Singapore
is looking for an Assistant Marketing Manager to join our Marketing
Communications team.

Are you a master of craft? Do you thrive in
a team that succeeds together, demonstrating integrity and respect while acting
responsibly? Do you embrace a growth mindset? We invite you to become a fan
of the exceptional.

Mandarin Oriental is the award-winning owner
and operator of some of the most luxurious hotels, resorts and residences
located in prime destinations around the world, with a strong development
pipeline. Increasingly recognised for creating some of the world’s most
sought-after properties, the Group provides legendary service inspired by Asian
heritage whilst representing the very cutting-edge of luxury
experiences.

Mandarin Oriental, Singapore is a sanctuary of luxury
and sophistication overlooking the iconic Marina Bay.

About
the job

Based at Mandarin Oriental, Singapore within the Sales &
Marketing Department in Singapore, the Assistant Marketing Manager
is responsible for supporting the development and implementation of integrated
marketing initiatives for the hotel with a strong focus on digital marketing
and performance marketing, social media and content execution.

To
support the Marketing & Communications team in the day-to-day execution
of marketing activities, with a focus on digital marketing (website, EDM,
e-commerce), social media, OTA and paid media.

The role will manage and coordinate content across key digital channels, support
online campaigns and promotions, and ensure all platforms are engaging
and aligned with the hotel's brand and commercial priorities.

The
role will also support brand partnership campaigns, content creation, and hotel
initiatives, while tracking campaign and channel performance to identify
opportunities for optimisation. Working closely with internal departments,
corporate teams and external agencies, the Assistant Marketing Manager
will ensure marketing activities are delivered effectively, consistently and
on time.

The role will work closely with the rest of the Marketing
Communication team lead by Director of Marketing & Communications to implement
digital marketing campaigns, optimize online content, monitor performance,
and support business objectives. The role requires strong project management
skills, analytical capabilities, and a passion for digital marketing trends
and creativity.

As Assistant Marketing Manager, you will
be responsible for the following duties:

• Supporting
  the execution of integrated marketing campaigns, seasonal initiatives, F&B
  promotions, partnerships and hotel activations.
• Managing and updating
  website content, promotions and landing pages to ensure information is current,
  engaging and aligned with the hotel's brand priorities.


• Supporting management of the hotel's online shop, including product
  listings, content, promotions and seasonal campaigns.
• Managing paid
  digital campaigns, including campaign set-up, creative assets preparation,
  monitoring and performance reporting.
• Managing and optimising hotel
  content and promotions across key OTA platforms, ensuring accuracy and strong
  visibility to drive high content score and ranking.
• Plan and execute
  monthly EDM to drive traffic to the digital channels.
• Coordinating
  marketing content, photography, video and creative assets with internal teams,
  agencies and external partners.
• Tracking and reporting on website, OTA
  and campaign performance metrics, providing insights to support
  optimisation.
• Working closely with hotel departments and external
  partners to ensure marketing activities are delivered on time and in line
  with brand standards.
• Regular update on weekly marketing status report
  and monthly marketing plan.

As Assistant Marketing Manager,
we expect from you:

• Minimum 3 - 5 years of experience
  in digital marketing role, preferably in travel, hospitality or e-commerce
  industry.
• Proficiency in digital marketing tools and platforms such
  as Google Analytics Adobe Analytics and social media management tools.


• Ability to multitask, prioritise and meet tight deadlines in an agile
  environment
• Strong written and verbal communication skills, fluency
  in Chinese is preferred.
• Strong understanding of digital marketing,
  social media, website, e-commerce and OTA channels.
• Knowledgeable
  on OTAs platforms and Chinese social media channels is preferred.


• Experience in content creation, layout design with proficiency in Canva
  and other creative design tools preferred.

Our commitment to
you

• Learning & Development. Your success is our success.
  We craft unique learning and development programmes for various stages in your
  career so that you grow, continuously.

• MOstay.
  
  When you work as hard as our colleagues do, it’s important to take time off.
  As a member of the #MOfamily, you can stay with us wherever you go in the world.
  The MOstay programme offers complimentary nights and additionally attractive
  rates on rooms for you and your loved ones.

• Heath & Colleague
  Wellness. Finding the right work-life balance is important. Your wellbeing
  matters to us.
  
  A variety of health benefits and wellness programmes are offered to all our
  colleagues, globally.

We're Fans. Are you?