F&B Marketing Manager

Founded in 2001 in Thailand, we have since expanded across the world,
welcoming guests in some of the world’s most captivating locales — from pristine
beaches and private islands to ancient sites and vibrant metropolises. If
you are driven by a passion for generosity, warmth and heartfelt hospitality,
Anantara offers a career without limits.

Key
Responsibilities

• Develop and execute integrated
  marketing strategies to increase brand awareness, drive revenue, and promote
  Food & Beverage outlets, special events, seasonal campaigns,
  and promotions.
• Create engaging digital content, including
  photography, videography, graphics, email campaigns, and promotional materials,
  ensuring consistency with brand guidelines.
• Manage and grow
  the company's social media presence across platforms such as Instagram,
  Facebook, TikTok, and LinkedIn by planning, scheduling, publishing,
  and optimizing content.
• Develop and maintain content
  calendars aligned with marketing objectives, seasonal initiatives, and business
  priorities.
• Monitor social media channels, engage
  with guests, respond to comments, messages, and online reviews, and build
  a strong online community.
• Analyse campaign performance,
  website traffic, social media insights, and customer engagement, providing
  regular reports and recommendations for continuous
  improvement.
• Plan, execute, and optimise digital marketing
  campaigns, including paid advertising, email marketing, SEO, and content
  marketing initiatives.
• Build and maintain relationships
  with influencers, bloggers, media partners, and external stakeholders to enhance
  brand visibility, generate high-quality content, and increase online
  reach.
• Develop strategic partnerships with local
  businesses, tourism organisations, and commercial partners to support marketing
  and promotional activities.
• Conduct market research
  and competitor analysis to identify industry trends, customer preferences,
  and new marketing opportunities.
• Ensure all marketing
  communications and promotional materials reflect the company's brand
  identity, tone of voice, and visual standards.
• Collaborate
  closely with Food & Beverage, Operations, Sales, and Revenue teams
  to deliver integrated marketing campaigns that support commercial
  objectives.
• Coordinate the promotion of restaurant
  launches, menu updates, signature experiences, and special events across all
  marketing channels.
• Support public relations initiatives
  by liaising with media, journalists, influencers, and content creators to secure
  positive brand exposure.
• Manage multiple projects
  simultaneously while ensuring timely delivery, budget compliance,
  and high-quality execution.
• Stay informed of emerging
  digital marketing trends, technologies, and best practices to continuously
  enhance marketing performance and guest
  engagement.

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